Port of Montreal
Embracing digital tools to spur growth
Industry
Transportation
Deliverables
Content strategy & execution
The Port of Montreal is an important economic driver in Canada, serving as a national and international freight transportation hub. It is also a central meeting and leisure point for Montrealers, as well as millions of tourists that come to the city every year.
Solution
Ressac developed a three-pronged digital strategy for the Port of Montreal focuses on raising awareness of the site, promoting its activities and creating a bond with the local community. We also led the digital campaign associated with the launch of the port's Grand Quay, a public leisure space located along the Saint Lawrence river.







Results
0M
Social media impressions in 2018
x0
Engagement rate boost
since ressac’s takeover
since ressac’s takeover
+0K
Reached for the opening of the port's Grand Quay